Customer Testimonials
Good explanation of my bill and charges. They are fast and I can work remotely while they get the work done
Had my m3 competition get an oil change and tire replacement. Service was amazing and Justin was very helpful and overall great experience!!
great customer service, quick easy very active with communication and fair. 4 stars due to not having a rental for me while car is in shop.
⭐⭐⭐⭐⭐ An Amazing Experience at Serra BMW Champaign! Yemi was absolutely fantastic to work with! He was attentive, extremely knowledgeable, super friendly, and very easy to communicate with throughout the entire process. He made everything feel seamless, fast, and stress-free. We had an amazing experience from start to finish and truly appreciated his professionalism and outstanding customer service. If you’re looking for a smooth and enjoyable BMW buying experience, I highly recommend asking for Yemi at Serra BMW Champaign. Thank you, Yemi, for making everything so easy!
Very nice stuff.
Service department was quick, clean and efficient.
I had a very positive service experience with Serra BMW Champaign. Matthew Pieczynski was excellent to work with—professional, courteous, and very helpful throughout the process. He kept me informed and made sure my vehicle was taken care of properly. I really appreciate his attention to detail and great customer service. Thank you very much!!
Good experience
4 new tires @ 16k plus alignment for $2k. Phone number given me didn’t work. Had to take shuttle back to pick up car rather than having it delivered. Ugh
Friendliest experience with good service to boot
Justin from service has always been great to work with, and Saul (technician) has always fixed any issues with my X5
Excellent customer service
First time using service and was very pleased at how both I and my vehicle were treated. Ease, knowledge and respect were all demonstrated which is important to me.
The sales person (Elliot Walters) was very professional and appears to really care about his customers. We have purchased many cars over the years and have NEVER received the professionalism shown by Elliot! The managers were also very kind and there was no back-and-forth pretense by either manager or Elliot as far as the price of the vehicle we purchased. We also liked the warrenty on oil changes---free oil changes for 3 years!!! Although we are fortunate and could afford it--Our previous car was a luxury car and we were charged $500 for an oil change and the car was not even ... Read More 
Google - Aug 21, 2026
(Translated by Google) A shop I really like (Original) 非常喜欢的店
Great service
Great service thank you ❤️
I’ve had consistently excellent experiences with the service department here. The work is always done well, and what really stands out is how proactive they are about communication. Any time something changes or an issue comes up while the car is in the shop, they reach out promptly and keep me fully informed. It’s a level of transparency and professionalism that’s hard to find, and it makes the whole process much less stressful. Highly recommend.
Great experience at Serra BMW in Champaign! Worked with Matt Pieczynski as my service advisor, who made the whole process easy and stress-free. He wasn't pushy at all and only recommended services that were actually needed — really appreciated that honesty. Communication was excellent throughout, they got us in and out quickly, and the complimentary hand wash was a nice touch. Highly recommend asking for Matt if you're bringing your car in!
Professional and efficient service. Justin was extremely helpful and courteous.
Matt was wonderful, prompt, sincere and careful. It was a pleasure to deal with him.
The best service in town! I always feel well taken care of at Serra! From service to sales everyone there is knowledgeable and kind!
Nice service
The service that I received at Serra BMW was top-notch. I experienced an issue with my vehicle while visiting Champaign and it did not take long to be seen, despite storms moving through the area. My issue was diagnosed and repaired to my satisfaction. I especially want to shout-out the friendly customer service and responsiveness of Matt. I highly recommend this BMW dealership.
Great service department and staff! They are always knowledgeable and capable during our service visit for our Mini JCW
I was offered a ride so I wouldn’t have to sit and wait for oil change. I declined because I figured an oil change would not take too long. Wrong . 3 hours! I was the only one there. The paperwork I received afterwards was confusing. It listed and explained recommendations of further work needed. Holy cow! My car has only 6,000 miles on it. When questioned about it, I was told the work had indeed been done. It should have stated that the work had been done and not listed as a recommendation. What’s that all about?
Salesman very knowledgeable and helpful
Matt thoroughly explained the service necessary after a routine inspection found that a rodent had nested and chewed internal wires. (Oddly enough my wife had a similar instance including the deceased rodent nestled under her engine cover). They had my car fixed and ready for pick up when promised. In general I have found my service experience to be stress free, professional, and thorough at Serra.
Good service done professionally
In mid-June, 2026 my wife and I were returning to Dallas after a trip to Chicago. While driving through Champaign/Urbana, IL, our 2014 BMW X5 had a breakdown. I contacted Serra BMW Champaign and was put in contact with a towing company, which brought our car to the Serra BMW Service Center.
When the car arrived at Serra BMW, Matt Pieczynski, BMW Service Advisor, arranged for service technicians to immediately begin assessing the issue with our car. It was late afternoon and I was advised additional time would be required to confirm their initial diagnosis of the problem. We were offered ... Read More 
Google - Jul 9, 2026
Matt and Jeff provide great customer service. They are very knowledgeable at what they do! Not knowing a lot about cars, Matt provides great analogies to help me understand what’s going on with my car which helps me to feel at ease on moving forward with fixing it.
Couldn’t have had a better experience than the one we received at Serra BMW. Eliott and Alberto made everything so smooth and easy. Very knowledgeable and customer service was top notch. I would recommend them to anyone. Thanks for the pleasant experience.
Excellent service
This was, by far, the best experience we have ever had with purchasing a car. Charlie and Alberto were very easy (and fun) to work with. The whole process was straight-forward and no one was pushy, which was a breath of fresh air. They are top notch and we highly recommend a visit them if you're interested in a BMW!
Charlie and the sales team were great to work with.
Great Service, everyone there is really nice. Everyone there makes you feel comfortable and everything is explained to you well. Matt, the mechanics, and the shuttle drivers are lovely. They take their time with the service and they leave your car in great condition. Great communication and service overall. I think the qualities this center has is something that often lacks in this industry, especially in Champaign and towards women. They are great to go to.
Very courteous. Work was done in a timely fashion, great shuttle service.
I didn't realize how much better this dealership was until I went with my friend to Naperton Volkswagen dealership in Urbana - it was like day vs night. Serra BMW actually looks you in the eye and doesn't mumble. They gave me an estimate of time and cost before I left my car with them and were in contact very quickly and consistently. I am very happy with my experience.
We had the best experience with Serra BMW. Charlie and Garry were so easy to work with. Extremely knowledgeable and personable staff. Would highly recommend Serra BMW.
I just moved to the Illinois area and went to get my oil changed, my car is under a maintenance warranty so i had about 6 other services i could get done. The service team was amazing and stayed later to do all things on my car so i wouldn’t have to come back another day. I believe the manager name is Matthew he was amazing please take your car to them, the best service team I’ve encountered.
I experienced damage from road debris that debilitated my new BMW. Matt and the team went out of their way on so many levels to get me back on the road. They could not locate the required part so they took what they needed off a new vehicle on their lot and made the necessary repairs in time for me to continue my journey as scheduled. Their commitment to excellence and total customer satisfaction is exemplary - I would rate them 10 stars.
This is more about BMW versus the Serra BMW Champaign dealership. I bought new brakes for all my wheels and they haven’t stopped squealing since installation. BMW has told me there isn’t anything they can do but that I could buy new brakes. Unacceptable response. This isn’t what I expect from owning a BMW. I own three BMWs and I questioning keeping them for the long term. Very disappointed.
(Translated by Google) I had a bad experience the second time I went to have my car fixed. Well, I get a message that the car was ready, I arrive and pay and they give me the car keys. The man told me that my car was there. Since I don't know English, I understood that they were bringing it to me outside. Well, I went to my wife's car to wait. I see that time passes and nothing and I go to ask. Once inside, a person from the workshop comes out and I ask him with ... Read More 
Google - Oct 16, 2025
My suggestion to go else where for BMW purchase don’t believe this dealership at all.
am writing to express my deep frustration and disappointment regarding a serious issue with the brand new vehicle I recently purchased from your dealership.
Shortly after the purchase, my son was driving the vehicle to Chicago when it broke down unexpectedly on the expressway. We were shocked to discover that the problem was caused by three diagnostic trouble codes (DTCs) that were apparently not addressed before the vehicle was delivered to us.
This situation left my son stranded on a busy expressway, which is ... Read More 
Google - Sep 7, 2025
This place is a complete joke. I drove 3 HOURS from Chicago to Sierra BMW in Champaign, sat down to sign paperwork for a car I was promised, and while I was in the middle of signing, the manager came in and told me the car was sold. Are you kidding me?
This is the most unprofessional, dishonest, slimy dealership I’ve ever dealt with.They will sell the car right out from under you if someone walks in with a couple extra bucks. That’s how little they value customers.
Don’t waste your time, don’t waste your gas, ... Read More 
Google - Aug 22, 2025
I recently brought my Honda Accord for service because of engine and traction lights are on, Since I had a good experience with them in the past like oil change and other small maintenance need of my car, I brought my car to them. They told me it’s the timing chain problem and needed to be replaced, I told them I needed my car ASAP for work that week, they kept my car for a day and said they can fix it overnight that weekend, the guy working front desk is awesome and easy to work with and respectful. ... Read More 
Google - Jul 7, 2025
The engine light becomes on after an oil change…
I have to use their services because they are the only dealer in town. They continuously seek every way possible to extraxt exhorbitant prices for service and “suggested” maintenance. In my last visit they invoiced me over $700 for services they said they would waive and accused me of lying before finally agreeing to remove the charges, although they still refused to remove one charge they committed to waive. Shady business practices. Beware if you have to take your vehicle here.
Agree. Customer service could be better. They are not answering your questions whenever it comes to price. It is just ‘if you buy what I offered, cool, but I’m not going to provide a more economical alternative for you.” And they could either ignore you by not texting back, or simply hang up the phone when you call in. Terribly arrogant.
Experienced a bad customer service @ Serra BMW of Champaign. As a prospective buyer, We scheduled an appointment couple weeks in advance to test drive and check out. We went there on time with our infant and toddler, but only to figure out they don't have the car requested for ready for us. No prior notification. They don't seem to value our time as a customer.
I usually never write any reviews, but I had the worst experience trying to buy a car here as a prospective out of state buyer. Car offered was given a sales tax of $1500 more than it should have been, after a credit pull I only was told my rates a whopping 8 days after the credit application. Finance manager was adamant on taxing me on the post-tax amount and simply did not care about my concerns. After signing on the agreed selling price it was jacked up another $1.5k and I had to complain to get it down, miscommunication maybe? They ... Read More 
Google - Sep 13, 2022
This review is for Serra BMW Champaign Collision Center. I had two car accidents in the span of four months (July 2021 and Jan 2022), where in the first case, Progressive (The other guy's insurance involved in the first car accident ) was responsible to pay for my car parts and in the second one, Geico (my car insurance) should have paid to cover the expenses. It took 4 months for Serra Collision Center to order the tools that they need to fix my car for the first accident (while they set me up an appointment for mid of Dec, they postponed it ... Read More 
Google - Aug 29, 2022
I called the service center for tire replacement on two separate days and received the worst assistance I’ve ever had at a dealership. I decided to call on back to back day because I’d hoped I didn’t speak with whomever I spoke with the previous day but to my surprise the service got worse. By far the most ridiculous and terrible experience just attempting to get service scheduled by a service advisor for a BMW at a BMW dealership.
Out car shopping and stopped by Serra BMW Champaign. Roamed the lot for a bit with my parents, NO ONE CAME TO GREET US! My father even went inside and still no one greeted us. Will never by a car from a dealership where sales personnel won't even leave their air conditioned office to even greet potential customers.
If I could rate a zero, then I would. I scheduled services online and set an 8 o’clock appointment. I came in to drop my vehicle off and several employees stood around in an office and did not even acknowledge my presence. They had opened the bay for another lady and asked her to step into the office. As I continued to stand there for another 5-10 minutes just to see if they would even acknowledge me, still no eye contact or communication. I then proceeded to get ba k into my vehicle to drive off, then one of the ... Read More 
DealerRater - Mar 15, 2022
Worst Experience Ever!!!!!! 买宝马前请先考虑售后服务、等问题!
買寶馬前請三思。
I moved from Seattle to Champaign recently. I dropped off my BMW for a service at around noon. The service manager was neither patient nor friendly at all. When I asked if this problem would be fixed under the warranty, he said he would not know until the car was repaired. This sounds insane to me as I owned many BMWs, been to many services, this was the first time I LEARNed that I had to wait until it got repaired. Then, I was told that I could pick my car up at mid afternoon. However, they ... Read More 
Google - Nov 16, 2021
Tried to charge me over $450 for an oil change and cabin air filter replacement, which I supplied. Added a whole bunch of repairs which we neither wanted nor asked for. Total scammers. And I have bought several vehicles from them over the years. Never again! Beware of these guys
Tried to charge me over $450 for an oil change and cabin air filter replacement, and I even provided the filter, a total scam. Beware of these guys.
-Overcharges repairs for part replacements not even remotely necessary! -Extremely apathetic towards customers. Very passive-aggressive. -Barebones services compared towards other dealers in the area. The Mercedes dealer in Champaign even offers free car washes and shuttle rides to and from home. -Small selection of cars in shop. If you’re looking for a test drive of a specific model chances are you’re not going to get it.
Bad customer services. Do not buy cars from this place at all. The boss in this place is nasty.
Just WAKE UP! They are all business people and business people only focus on profits lol. They try to earn as much as they can. Someone here told me the cost to repair some hail damages was 11K during the car valuation. That was a hilarious statement.
Had 2 recalls done on my vehicle. Noticed an item along with cash missing out of my car. I have called Tod (service manager) and left messages. Going on 3 weeks and still haven’t received any response. Horribly unprofessional.
Efficient, friendly service. I had left my car at the dealership and was texted about a couple of additional services that were recommended along with their costs. Very helpful. I then called and asked a couple questions before giving my approval for the services.
Salesman was courteous and knowledgeable he explained different options we got a good deal and were able to trade in our old car it was nice
BMW of Champaign has screwed me for 2 years. This last time was to much. Told them i had a bad speaker. The bass sounded like a Walmart bag under my seat. After my car being there for almost a week they say nothing is wrong. I get in my car and the first thing i hear is a bad speaker again. It doesn't get any simpler to find a problem then turn the radio on and they are to lazy to do that. Money hungry scum bags
Great service. Friendly and professional. Highly recommended. They assisted me in getting my oil change and tire rotation completed in a timely fashion with a convenient and no charge car wash on top of it
Purchased and 15 thousand dollar vehicle from And within nine months I’ve had to spend over $3000 for fixing this vehicle which I was told was in mint condition. After speaking with the financial department I was told because it was purchased as is there’s nothing they can help me with even though I’ve had the vehicle under a year and the only warranty I have is on my engine. I do not recommend this place because they’re overpriced the vehicles are not worth it and they do not try to help you they will sell you a ... Read More 
Google - Oct 15, 2020
Customer service was kind and helpful. Car service was fast and thorough, and the waiting area was clean and well stocked. Overall a good visit To the dealership
I like dealing with people that I know. They are always friendly and helpful. It’s helpful to deal with someone I’ve dealt with in the past.
They were friendly and helpful with my car issue. Craig and Kyle both went out of their way to resolve my problem. I hope service will continue to be helpful.
Excellent sales service. I arrived later in the evening and staff was still able to finish my deal in a timely manner and address all questions.
i bought my new Honda accord Hybrid. the process was smooth and steve gave an exceptional customer service.he being honest and straight word that i like about it. his suggestions were helpful.thanks steve
The service prices are overpriced and the wait was entirely too long(2 hrs). No diversity in the office. Rep who waited on me was acceptable.
Awesome people to work with. We had a fantastic experience. If you are looking for a car or truck this is the place to go !!!
They have a realy Good service and also come up with free car wash, they have a fast and peaceful working environment, with free shuttle while you are waiting
I wonder if the Honda dealer is recommending more maintenance due to business being down with the pandemic. I and others can’t afford now
Reliable service. Knowledgeable. Friendly. Their waiting room for service calls is spacious with restrooms and plenty of seating. They also have snacks and a TV to make your wait more enjoyable.
Service is always friendly, professional, and I have full peace of mind with the staff and their work. My car was finished a day earlier than estimated in both collision center and in service, which I appreciated a lot!
Chris Rogers in Service took care of our problem/needs totally professionally, always courteously and efficiently; we couldn't ask for better service or for a more competent individual.
The service was great. Some employees were not wearing masks, but they were not working with customers. Social distancing was being followed. They did wash my car.
Very professional and straightforward. Jonathan Kerr true to his words from beginning to the end. I can’t ask for a better dealership. Can’t wait to start serving the car with Honda. BMW of Champaign
Very pleased with Honda of Champaign Automotive Collision Center! Brought my 2014 Honda CRV in for repairs from an accident. Matt Stacher and their team took care of my repairs in less then 3 days and my car looks brand new! They used OEM parts and even detailed it! Hope you never need repairs, but if you do, I highly recommend having them done right by Champaign Automotive Collision Center in Savoy. Thank you!
We got excellent service. They were thorough with finding what was wrong and clear with what it would cost to repair. The repairs were done quickly.